Shiseido Ultimate Sun Protector Cream SPF 50

A smooth, hydrating face sunscreen with powerful SPF 50 protection that’s ideal for active, outdoor activities. This moisturizing facial sunscreen provides powerful yet lightweight sun protection with SPF 50. This cream is infused with 80% skincare ingredients, including Hyaluronic Acid, to deeply hydrate and visibly improve fine lines, smoothness, and even skin tone in 4 weeks.* Formulated with NEW SynchroShieldRepair™ Technology, a protective veil that’s strengthened by heat, water, and sweat, and now self-repairs when thinned by movement or rubbing for an even, consistent layer of coverage that lasts. Powered by over 100 years of UV research and Japanese suncare innovation.

KEY BENEFITS

• Smooth, hydrating cream for face
• Broad-spectrum SPF 50 protects against UVA/UVB rays
• Protective veil becomes stronger with contact to heat, water and sweat** and self-repairs if veil is thinned by movement or rubbing
• Visibly improves fine lines, smoothness and even skin tone in 4 weeks*
• Maintains 4-hour hydration
• Made up of 80% skincare ingredients
• Water-resistant for 80 minutes
• Dermatologist-tested. Ophthalmologist-tested. Non-comedogenic.
• Free of Oxybenzone and Octinoxate

Clinically tested by 32 women. The HeatForce technology is activated on hot days, after the formula is applied to the skin. To activate the WetForce technology, expose the applied area to water or perspiration for 30 minutes.